SEO Predictions For 2019
Since the first launch of search engines, the way we generate and consume information on the internet is constantly changing. It is more than just doing research and looking for answers to life’s most pressing questions online. Now it is possible to order food, shop for clothes, and check out a house without having to leave our seats.
Furthermore, innovations in the form of mobile technology and other electronics have made the world smaller and more connected. Anything we want to know can be accessed with a simple query in the search engine.
As a matter of fact, it is the search engines where 93% of online searches begin, a statistic underlined in the brilliant infographic below. It is not that surprising if we factor in the volume of searches done each day. In Google alone, 67,000 searches are recorded every second.
This only shows that SEO will remain an important consideration for anyone who wants to make a mark in the digital world. Exposure in the top pages of search engines create brand awareness for any business, and if they achieve this without making use of paid ads, they will gain the trust of potential consumers even more.
We should keep in mind the important stats found in the infographic to gauge our playing field in the coming year. Here’s a quick overview of the insights that can help us discover what is in store for 2019.
Mobile Continues to Play A Major Role
The rise of mobile technology allows it to dominate the field with more and more users doing their searches through their smartphones. Most search engines favor mobile-friendly websites, and this trend will remain untouched throughout the next year.
RankBrain and Search Queries
The machine learning system, RankBrain, uses artificial intelligence to help better determine the intent and content of queries for improved search results. It will retain its place among the major SEO trends in 2019.
The Rise of Voice Search
It is projected that 50% of queries will be done through voice search by 2020. This is another consideration that marketers should keep in mind during the next year.
For other important trends, tips, and tricks required for successful SEO campaigns check out the infographic below.
Infographic URL: https://seotribunal.com/blog/stats-to-understand-seo/
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